Shane Lowry sets up his own management company

Shane Lowry of Ireland plays a stroke from the No. 2 tee during the second round of the 2024 Masters Tournament at Augusta National Golf Club, Friday, April 12, 2024.

Shane Lowry will begin the 2025 season managing his own affairs after an amicable split from his long time manager and Horizon Sports founder Conor Ridge.

According to The Irish Times, Lowry has followed Rory McIlroy’s lead in setting up his own management company with his regular handler Brian Moran coming with him.

“After a very successful 15 years together, I am moving on from Horizon Sports to set up my own management company,” said Lowry, who will begin the new season at next week’s Farmers Insurance Open at Torrey Pines in California.  

“I would like to thank Conor and the entire team at Horizon Sports for the support they have given me over the years and wish them all the very best for the future.

"I am excited to set up my own management company and I am delighted to have Brian Moran join me in that venture.

"I am looking forward to continuing to work with my team, who have been instrumental in my success over the last few years."

Ridge, who set up Horizon by mortgaging his home in 2005, signed Lowry shortly after the Offaly man won the 2009 Irish Open as an amateur.

He would go on to add McIlroy to his client list in 2011 before they split in 2013 after a high profile legal battle.

"I would like to thank Shane for placing his trust in me since the day he won the Irish Open as a young amateur over 15 years ago,” Ridge said.  

“It has been a privilege and an honour to play a small part in the huge success he has achieved since in becoming one of the best players in the world and one of Ireland's most popular and successful sportspeople.

"I am delighted that Brian will continue to be part of Shane's management team going forward and I wish Brian, Shane and the rest of the team the very best for the future.  

“I am looking forward to transitioning out of the sports management industry after 20 great years and focusing on my other business interests.”

Lowry enjoyed a lucrative season in 2024, winning the Zurch Classic of New Orleans with McIlroy early in the season.

He earning €11.67 million, not including endorsement income, picking up $3.5 million by finishing seventh in the PGA Tour’s Player Impact Programme (PIP) standings.